The Importance of International Awareness Campaigns in Supporting the Preservation of Cultural Heritage and the role of the United Arab Emirates in its Implementation
The Case of “Unite 4 Heritage” Campaign
DOI:
https://doi.org/10.31973/yewzyd96Keywords:
Social Media Platforms , Unite4Heritage, Awareness Campaigns , Heritage PreservationAbstract
This study explores the impact of international awareness campaigns on cultural heritage preservation, emphasizing the critical role of global cooperation. It focuses on the "Unite4Heritage" campaign, highlighting the United Arab Emirates' significant contributions. The research assesses the history, strategies, and effectiveness of these campaigns in fostering heritage preservation.
Using data from previous studies, websites, and expert interviews, the study conducts a SWOT analysis to identify the strengths, weaknesses, opportunities, and threats of the campaign. Findings underscore the importance of international collaboration and awareness in safeguarding cultural heritage, suggesting innovative approaches to enhance these efforts.
The study concludes that awareness campaigns like "Unite4Heritage" are vital for promoting cultural heritage preservation at national and international levels.
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References
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