The use of infographics in electronic advertisements on Facebook
studying its analysis of advertising pages - Al-Rafidain Union - ADNS - Al-Afnan for advertising and electronic publishing
DOI:
https://doi.org/10.31973/aj.v2i135.1216Keywords:
Infographics, Data Visualization, Information Design, Electronic AdsAbstract
The researcher adopted the survey method and the method of content analysis to study the research community, which is the pages of advertising on Facebook, which is five pages of advertising, which is one of the most productive pages (in the duration of the search) for the declarations of the epiphography, and accordingly the preparation and design of a form to analyze the content of these pages on Facebook For a period of six months, as well as the use of the interview method for the purpose of collecting information about the infographic in Iraq and the nature of the research sample.
The research found several results, the most important of which is that the ads of fixed infographics are more frequent than the mobile epnographic ads in the five pages in addition to the great dependence on the Arabic phrases that show the viewer the same commodity and know its advantages and disadvantages in terms closer to the language to facilitate the reach of the advertisement to the target audience and the sentence and the word role in that too.
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